Sixty years is a long time! They encapsulate a history full of sacrifice, excitement and passion for our work. The story of a company that first and foremost is a family not only in its management, but also with our employees: we boast of employees who were born and raised in the company, have seen the history of Pbs Soles from its beginnings to the present, and we hope to always succeed in our aim of ensuring that our customers receive the utmost attention and care in detail.
60 years of rocking ideas
Where does it begin?
It was 1958 when Marcello Sorrentino founded with two other partners the old P (Pesci) B (Bresciani) S (Sorrentino) Soles, now transformed into “Produzione Bresciana Suole.” From its inception, the company wanted to identify itself as revolutionary and green, in fact, the first soles were produced from wood and cork, ranging from sneakers to fashion with the production of wooden heels. The focus on quality materials was immediately the winning key, and with the advent of the generational change that saw daughter Ivana Sorrentino and husband Tiziano Chiarini take over the reins, there followed the transition from the use of wood to microporous, leading us to work on an industrial scale while still maintaining an artisanal touch, thus managing to perfectly combine innovation and tradition. We have always set out to grow in terms of technique and productivity by participating in trade shows, moments of sharing that used to bring jobs, innovation and culture:
“It used to be different,” says Francesca Chiarini, daughter of Ivana and Tiziano and granddaughter of Marcello Sorrentino, “the Internet was not there, so the approach and atmosphere was different. I remember that, at each fair, my grandfather and my dad would bring cheese and prosecco because the last day was dedicated to celebrating the success of the event and the result obtained, during the fair orders were taken that allowed the annual work. Now times have changed, but we have grown along with the change because basically we are used to it: fashion is always changing and we try to keep up to date and evolve with it.”
Today, the company has evolved while still maintaining the same values of craftsmanship, made in Italy and attention to detail, and is preparing for the third generation consisting of Francesca and Enrico Chiarini who are already fielding many new developments!
What are the goals for the future?
Definitely bring forward eco-sustainability through our biodegradable soles and also focus more on our sock shoe, a fashionable and quality product, but we don’t want to stop there!
We want to move forward, to go beyond, to new opportunities!
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